Thursday, February 25, 2010

STR reports US performance for January 2010

HENDERSONVILLE, Tennessee—The U.S. hotel industry posted declines in all three key performance measurements during January 2010, according to data from STR.

In year-over-year measurements, the industry’s occupancy ended the month virtually flat with a 0.4-percent decrease to 45.1 percent. Average daily rate dropped 7.1 percent to finish the month at US$93.93. Revenue per available room for the month decreased 7.4 percent to finish at US$42.35.

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