The USDA published a standard for olive oil in the Federal Register on April 28, 2010. The standard will take effect on October 25, 2010. The standard is the result of a petition filed by the California Olive Oil Council in August 2005. Patricia Darragh, executive director of the California Olive Oil Council told the L.A. Times that the new standard "will put an end to marketing terms that are confusing to the consumer, such as light, extra light — language that really doesn't meant too much."
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