Friday, July 30, 2010

More restaurants add `Miami Spice' to the menu

When the economy was booming, some of Miami's higher-end restaurants didn't see the benefit of Miami Spice's discount dining. Others participated but didn't readily promote the menu. They saw no need to cater to bargain-hunters.

Not anymore.

With the South Florida economy still sputtering, a record number of restaurateurs are looking at the two-month, off-season promotion that starts Sunday as a key tool for generating extra business. Last year, restaurants sold 150,000 Miami Spice meals during August and September.

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