LAS VEGAS—Now that it is wrapping up a $1 billion overhaul of its 3,400 hotels across the globe, Holiday Inn has turned its attention to its next project: redesigning and expanding its hotel bars to make them livelier.
At its annual conference for franchisees in Las Vegas this week, Holiday Inn parent InterContinental Hotels Group PLC unveiled a preliminary concept it calls the "social hub." The plan makes the bar the center of several Holiday Inn services, including the restaurant, game room and business center.
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