Tuesday, September 21, 2010

Wyndham reaches licensing deal with Planet Hollywood

Wyndham Hotel Group, the world’s largest hotel company with nearly 7,200 properties, reached an agreement yesterday to franchise the Planet Hollywood Hotels brand and provide management services.


Founded in 1989 by Robert Earl, Planet Hollywood International will continue to own its trademarks and intellectual property. Developers will be able to create hotels that include Planet Hollywood memorabilia, which includes props from blockbuster movies and classic television shows.

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