STARWOOD REPORTS THIRD QUARTER 2010 RESULTS

Third Quarter 2010 Highlights

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special items, EPS from continuing operations was a loss of $0.03.

Excluding special items, EPS from continuing operations was $0.25. Including

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Adjusted EBITDA was $205 million.

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Including special items, the loss from continuing operations was $5 million.

Excluding special items, income from continuing operations was $47 million.

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in constant dollars) compared to the third quarter of 2009. System-wide REVPAR

for Same-Store Hotels in North America increased 10.6% (10.0% in constant

dollars).

Worldwide System-wide REVPAR for Same-Store Hotels increased 10.0% (11.1%

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Management and franchise revenues increased 7.7% compared to 2009.

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approximately 140 basis points.

Worldwide Same-Store company-operated gross operating profit margins increased

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10.8% (12.5% in constant dollars) compared to the third quarter of 2009. REVPAR

for Starwood branded Same-Store Owned Hotels in North America increased 12.5%

(11.2% in constant dollars).

Worldwide REVPAR for Starwood branded Same-Store Owned Hotels increased

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basis points.

Margins at Starwood branded Same-Store Owned Hotels Worldwide increased 110

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compared to 2009.

Operating income from vacation ownership and residential increased $10 million

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contracts representing approximately 4,500 rooms and opened 17 hotels and

resorts with approximately 3,300 rooms.

Read More:During the quarter, the Company signed 20 hotel management and franchise