Thursday, May 27, 2010

New loyalty scheme for US independent hotels

Stash Hotel Rewards has launched a loyalty scheme with 65 independent properties in 50 US cities, and aims to have 200 hotels participating by the end of the year.


The scheme says that it only includes hotels with “a star rating of 3.5 or above, with some exceptional three-star properties” (although note that the programme itself determines these star ratings), and that its portfolio of properties have on average 150-200 rooms, and a Tripadvisor “Recommend” rating of over 80 per cent.

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