Thursday, September 9, 2010

Dominos online ordering systems boosts profits by 23%

Amazon.com sells everything from car parts and jewelry to groceries and golf clubs -- in addition to the books that first got it started -- so it's not surprising that the Internet titan is ranked first among e-tailers.

But the company that is the No. 4 e-tailer puts all its eggs in one crust, er, basket: Domino's.
The Ann Arbor-based chain's online ordering system has catapulted it to the forefront of Internet commerce, and it's giving the pizza seller a big advantage in the marketplace.

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