Gaylord Entertainment Company Reports Third Quarter 2010 Results

Consolidated revenue decreased 20.3 percent to $158.3 million in the third quarter of 2010 from $198.5 million in the same period last year, and included the impact of the temporary closure of Gaylord Opryland and certain of the Company’s other Nashville-based assets due to the flood damage suffered on May 3, 2010. Adjusted Gaylord Hotels total revenue (which excludes Gaylord Opryland, but includes the Radisson) increased 15.2 percent to $146.8 million in the third quarter of 2010 compared to $127.5 million in the prior-year quarter. Adjusted Gaylord Hotels and adjusted hospitality segment results exclude Gaylord Opryland, but include the Radisson for all periods presented unless specifically noted otherwise. Adjusted Gaylord Hotels revenue per available room¹ (“RevPAR”) increased 11.0 percent and Adjusted Gaylord Hotels total revenue per available room² (“Total RevPAR”) increased 15.1 percent in the third quarter of 2010 compared to the third quarter of 2009. Adjusted Gaylord Hotels Total RevPAR performance in the third quarter of 2010 was impacted by increases in outside the room revenue and by declines in attrition and cancellation fee revenues which were elevated throughout 2009, but declined in the first nine months of 2010 as occupancy levels recovered and demand built. Adjusted Gaylord Hotels Total RevPAR for the third quarter of 2010 included attrition and cancellation fees of approximately $1.6 million collected during the quarter compared to $3.8 million collected in the prior-year quarter.

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