Sunday, January 23, 2011

Taco Bell in a beef about beef

A Taco Bell fast food restaurant on El Camino ...Image via Wikipedia
(Hospitality Business News) January 23, 2010 - - - -The law firm of  Beasley, Allen, Crow, Methvin, Portis & Miles, P.C. has filed a consumer rights class action lawsuit against Taco Bell Corporation. Whereby the lawsuit challenges Taco Bell's practice of representing to consumers that its restaurants serve "seasoned ground beef" or "seasoned beef" filling in its products, when in fact a substantial amount of the filling contains substances other than beef. The lawsuit seeks to require Taco Bell to properly advertise and label food items, and to engage in a corrective advertising campaign to educate the public about the true content of its food products.

According to standards established by the U.S. Department of Agriculture (USDA), the meat filling in Taco Bell's products does not meet the minimum standard requirement to be labeled and advertised as "beef," seasoned or otherwise. The substantial majority of the filling is comprised of substances other than beef, and is required to be labeled and advertised as "taco meat filing." Taco meat filling includes ingredients added to increase the volume of the product, such as binders and extenders like "isolated oat product."

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